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Marketing is Great!

I didn't realize, until about 2 years ago, that I've always enjoyed marketing. I don't think I really knew what it was called, but I understood the basic concepts and the things that needed to be considered when trying to attract people to your product/service or whatever you want to attract people to.

For me, it started when I was about 16 years old and I helped my Aunt with her first yard sale. After we got a good amount of sell-able items together I started thinking about strategy.

I've always hated those tiny yard sale signs that are really pointless because there's no way you could read them if you're in your car driving by. So, I bought large neon poster boards and decorated them with LARGE letters and clear arrows. Then I organized all of our items and made large labels that were easy to read from the streets.

By the end of our yard sale, we had sold most of what we had and there were still more people stopping by... one woman said "I didn't really want to buy anything, but your signs were so nice and attractive that I just had to see what you all were selling..."

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